F1 Teams Sauber and AlphaTauri Get New Names
Associated media - Linked media
The names of both teams have been criticized, with some fans taking to social media. “Stake F1 Team Kick Sauber might be the worst name for a team in F1 history,” a fan wrote on X, formerly known as Twitter.
“When you try something new, and when you have a team name that is different from other team names, it’s always easy to be critical,” Alunni Bravi said. “Of course, there was criticism from those close to the Sauber name, and maybe they expected something different.
“Maybe we went too extreme, but we wanted to do something new and attractive for our fan base. When Drake announced our name, we had 22 million impressions, a number we never achieved with a single post on our social media platforms. It was huge.”
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